Finally, Facebook has launched its ‘partner categories’ feature in the UK. By fusing data from third party analytics providers, like Acxiom, Facebook lets us target users by property ownership type, income levels, investment propensity, and if they are likely to be a 1st, 2nd or 3rd time house buyer amongst many other categories – The Drum
Great for estate agents! Could this revolutionise property marketing?
[su_button url=”http://www.thedrum.com/news/2014/02/25/facebooks-partner-categories-targeting-tool-rolls-out-uk-following-successful-year” target=”blank” style=”flat” background=”#4561B0″ color=”#ffffff” radius=”0″ icon=”icon: file-text” icon_color=”#ffffff” text_shadow=”0px 0px 0px #1f1c1c”]LINK TO STORY[/su_button]